VesselVanguard

Task

Create a new brand for a web based yachting product, including:

  • Logo design
  • Design, program and host VesselVanguard’s website using the Drupal content management system
  • Design marketing materials including: business cards, letterhead, envelopes and notecards
  • Exterior signage
  • Trade-show signage
  • Bus signage
  • Bus stop signage
  • Catalog Advertisements
  • Cross-Brand Partnership Marketing

Skills

VesselVanguard’s website was created with:

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Flash
  • Drupal
  • HTML
  • CSS

Testimonial

“For over two years we have worked closely with Campbell Maloney and blueunderground on a range of projects pertaining to website programming, graphic design, and branding of our web-based software service. As a tech-forward company the image we present to the virtual world and to our market must be creative, technically advanced, and clearly communicate our messages. It is difficult to imagine how we could have achieved our successful market launch without the collaboration of blueunderground.

The brand creation skills of Campbell Maloney far exceed that which is ordinarily promulgated in today’s marketplace. Our brand and it’s supporting collateral communicates the high values intended for our customer solution and consistently receives the greatest approbation by our marketing partners and customers. At every turn blueunderground and Campbell have been a responsible partner and I can unhesitatingly commend their service and skills to whatever task they undertake on your behalf.”

Donald V. Hyde
Chief Executive Officer
VesselVanguard

About

VesselVanguard was conceived and created by Don Hyde, an experienced sailor and technology entrepreneur. As the owner of an Island Packet 485, Don experienced the frustrations of assimilating the full range of details found in 35 pounds of manuals in order to maintain his boat at the peak of performance and functionality. The design for this simple yet innovative service results from exhaustive interviews with owners, manufacturers, dealers, brokers and service personnel. The increasing complexity and sophistication of today’s boats requires greater adherence to the manufacturer’s suggested maintenance schedules. VesselVanguard makes this entire process simple and assures optimum performance both on the water and at the dock.

Vessel Vanguard is located in Annapolis, Maryland.