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703-407-4852
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Web Design
Website Design & Website Development
WordPress Website Design
WordPress Maintenance
Umbraco Website Development
Marketing
Logo Design
Print Design
Portfolio
Company
Testimonials
Contact
Call 703-407-4852
Located in Arlington, Virginia
Convenient to Arlington, Falls Church, McLean
&
Tysons Corner, Virginia
blueunderground
2518 North Harrison Street
Arlington, Virginia 22207
Phone: 703 407 4852
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About You
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Name
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Company or Organization Name
Website Address if applicable
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What's on your mind?
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Creative Brief Questionnaire
The following creative brief will help provide a general direction for your logo and website. The information provided will assist in understanding the goals for the new logo and website.
General
About Your Organization
Describe the mission and purpose of the organization or company.
What adjectives can be used to describe the way the organization should be perceived?
What are the key products or services that you are offering?
General
Target Audience
Who is your target audience: gender, age, monetary range?
What is the key idea/message that you want to communicate to your target audience?
General
Industry
Who are your present and potential competitors or collaborators?
What differentiates you from your competitors or collaborators?
General
Assignment
Describe the desired scope of the project.
General
Visual Impressions
Most communications leave an overall impression. Is there something specific the viewer should remember about your organization or company after seeing the website or logo?
Logo
Creative Considerations
What words or visual elements, shapes or objects need to be included in the logo?
What are your font and color preferences for the logo design?
Aside from the name of the organization or company, is there any additional information that the logo should communicate: tagline, domain name, etc.?
Logo
Technical Considerations
Where will the logo be used: stationery, advertisements, website, signage, merchandise, etc.?
Logo
Logo Inspirations
What are some logos you like/dislike? What is it that you like/dislike about them?
Website
Website Goals
What are the most important actions for visitors to take?
Website
Creative Considerations
What color palette do you envision for your website?
Website
Content & Scope
How many pages do you estimate in the final website? Outlining the content to be included can help us make more tailored recommendations.
Are there mandatories: Website Carousel, Photographs, Photo Gallery, etc.?
Would you like to include a News Feed or a Blog? Please provide an example if you can.
Would you like to include a portfolio? What level of detail would you like to include: a one-page overview or, in addition, a detailed portfolio with multiple images per entry?
Website
Technical
We can setup or review traffic stats/Google Analytics? How will you measure your site’s performance and evaluate its success?
Website
Website Inspirations
Please provide 2-3 examples of websites you like, and 2-3 examples of websites you do not like. Include the reasons why you do or don’t like them. They don’t need to be industry related sites.
Additional
Comments
Is there anything else blueunderground should keep in mind?
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